Menu Description: "Full rack of ribs 'double-basted' w/BBQ sauce. Served w/cinnamon apples & homestyle fries."
One day the suits are sitting around a conference table taking in a pitch for TV ads filled with songs about baby back ribs and barbecue sauce. Soon after that Chili's launches its campaign featuring choreographed cooks in the back kitchen banging on pots and pans and belting out a jazzy ode to the meaty entree. Silly as it may seem, the tune was catchy, and the chain's baby back ribs racked up big sales. Now you can sing your own tune while re-creating the Chili's baby back experience without leaving the house. The flavor is found in the sauce, and the cooking secret is a slow-braising technique prior to grilling that will keep the meat juicy and tender like the original.
Source: Top Secret Restaurant Recipes 2 by Todd Wilbur.